Simplify Lead Nurturing with Automated Email and SMS Campaigns

Tired of manually following up with every new lead? At Unlimited Digital Marketing, we make it easy to stay top-of-mind with your contacts through automated email and SMS drip sequences. This guide walks you through setting up seamless follow-ups, helping you boost conversions while saving valuable time.

Automated Email Drip Campaigns

Think of automated emails as your 24/7 digital assistant, consistently reaching out to leads while you focus on closing deals. Here’s how to get started:

Step 1: Head over to the Automation section in your dashboard.

Step 2: Click Create Workflow, then choose Select a Recipe.

Step 3: From the list of templates, select Email Drip Sequence.

Step 4: Set up your workflow trigger:

• Click Add Trigger and select Form Submitted.

• Apply a filter: Choose Form is, select the specific form, and click Save.

Step 5: Customize your email actions:

• Edit each email's subject line, message content, attachments, and other details.

• Click Save Action after each one.

Step 6: When everything is ready, click Publish.

Step 7: Don’t forget to click Save to lock in your changes.

Enhance Engagement with Automated SMS Follow-Ups

Pairing SMS messages with your email campaigns gives your follow-up strategy an extra edge. Since texts are often read within minutes, this step ensures you stay connected with your leads in real time.

Here’s how to integrate SMS follow-ups triggered by form submissions:

Step 1: Navigate back to Automation.

Step 2: Click Create Workflow, then choose Start from Scratch.

Step 3: Add your trigger:

• Choose Form Submitted and apply the filter: Form is, selecting your desired form.

• Click Save.

Step 4: Add an action and select Send SMS.

Step 5: Craft your message—keep it brief, clear, and engaging. Then click Save Action.

Step 6: Insert a Drip Action before your SMS action.

Step 7: Configure your drip settings:

• Set batch size to 100.

• Choose a delay interval of 1 day.

• Save the action.

Step 8: Finalize your setup by clicking Publish.

Step 9: Click Save to complete the workflow.

By automating both email and SMS follow-ups, you're ensuring no lead slips through the cracks. Want help implementing this strategy? Our team is here to support you every step of the way.

Unlimited Digital Marketing — Smart automation made simple.